Proactive customer care driving telcos' big data plans
By Nick Wood, Total Telecom
Tuesday 08 December 15
87% of operators surveyed by Guavus have completed or are implementing a big data strategy.
Proactive customer care is the biggest single driver of big data analytics uptake among telcos, according to a study published by Guavus on Tuesday.
A global survey of 81 respondents working at 65 network operators carried out by Heavy Reading on behalf of the big data applications maker showed that 87% of telcos have now completed or are implementing a big data strategy…
Proactive customer care is the biggest single driver of big data analytics uptake among telcos, according to a study published by Guavus on Tuesday.
A global survey of 81 respondents working at 65 network operators carried out by Heavy Reading on behalf of the big data applications maker showed that 87% of telcos have now completed or are implementing a big data strategy…
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