Tuesday, 25 February 2020

3UK forges ahead with unlimited data strategy

By Mary Lennighan, Total Telecom
Monday 07 March 11

As mobile operator extends all-you-can-eat data to prepaid customers, we look at the current shape of the U.K. market.

3UK on Monday extended its all-you-can-eat mobile data offering and introduced two new Samsung devices to its range as it bids to gain ground on its larger rivals. While the world's biggest mobile network operators are migrating to tiered data tariffs to ensure heavy users pay for the valuable capacity they consume, 3UK is persisting with its unlimited data strategy. The operator has extended its unlimited data bundles to prepaid customers, with prices starting at &pound…

3UK on Monday extended its all-you-can-eat mobile data offering and introduced two new Samsung devices to its range as it bids to gain ground on its larger rivals. While the world's biggest mobile network operators are migrating to tiered data tariffs to ensure heavy users pay for the valuable capacity they consume, 3UK is persisting with its unlimited data strategy. The operator has extended its unlimited data bundles to prepaid customers, with prices starting at &pound…

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