Sunday, 27 September 2020

AT&T wins business from European rivals as MNCs look further afield

By Mary Lennighan, Total Telecom
Wednesday 19 January 11

U.S. telco sees accelerating uptake of cloud services, telepresence, unified communications among European enterprises.

AT&T is winning business from its European rivals as MNCs look further afield to secure revenue growth and maintain margins. "They're having to become more global," Andrew Edison, head of AT&T's EMEA business told Total Telecom recently, noting that European companies are increasingly expanding into new markets, particularly in Asia. AT&T can cite recent major customer wins as evidence it is strengthening its position in Europe…

AT&T is winning business from its European rivals as MNCs look further afield to secure revenue growth and maintain margins. "They're having to become more global," Andrew Edison, head of AT&T's EMEA business told Total Telecom recently, noting that European companies are increasingly expanding into new markets, particularly in Asia. AT&T can cite recent major customer wins as evidence it is strengthening its position in Europe…

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