Thursday, 23 May 2019

T-Mobile UK uses iPhones to stem churn

By Nick Wood , Total Telecom
Friday 07 August 09

Mobile operator has sourced Apple handset from outside U.K., according to press reports; new MD aiming for third place in market by 2011-12.

T-Mobile UK has been offering high-value contract customers iPhones in a bid to keep their business as it aims to boost its position in the market, it emerged Friday. The operator has been offering Apple handsets sourced from continental Europe in an effort to prevent customers from defecting, new managing director Richard Moat admitted in a report in the Financial Times…

T-Mobile UK has been offering high-value contract customers iPhones in a bid to keep their business as it aims to boost its position in the market, it emerged Friday. The operator has been offering Apple handsets sourced from continental Europe in an effort to prevent customers from defecting, new managing director Richard Moat admitted in a report in the Financial Times…

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