The Greater Manchester Authority talks digital investment at Connected North 2022
Dominic Beresford-Webb
Thursday 07 April 22

Interview with Phil Swan, Director for Digital for the Greater Manchester Combined Authority (GMCA), on the authority's approach to digitally enabled social and economic growth
Digital skills
What steps must be taken to ensure that communities and enterprises have the digital skills they need to make the most of improved connectivity in 2022?
Having a good level of digital skills is increasingly important. Greater Manchester’s digital economy is growing very rapidly with a 165% increase in jobs advertised in the last 12 months and the pandemic has accelerated the shift online for many businesses and public services.
Strengthening our digital talent pipeline is therefore a real focus for the delivery of Greater Manchester’s Digital Blueprint, which outlines our three-year approach to meeting our ambitions for Greater Manchester to become a world leading digital-city region.
We want to create a critical mass of digital talent, positioning Greater Manchester as the key place for businesses seeking a digitally skilled workforce to invest in outside of London.
We know that we must inspire our young people to think about a career in digital and give them the skills and confidence to do it. We need to future-proof the tech talent pipeline - connecting education and industry by harnessing real role models and industry mentors and ensure that the system of post…
Digital skills
What steps must be taken to ensure that communities and enterprises have the digital skills they need to make the most of improved connectivity in 2022?
Having a good level of digital skills is increasingly important. Greater Manchester’s digital economy is growing very rapidly with a 165% increase in jobs advertised in the last 12 months and the pandemic has accelerated the shift online for many businesses and public services.
Strengthening our digital talent pipeline is therefore a real focus for the delivery of Greater Manchester’s Digital Blueprint, which outlines our three-year approach to meeting our ambitions for Greater Manchester to become a world leading digital-city region.
We want to create a critical mass of digital talent, positioning Greater Manchester as the key place for businesses seeking a digitally skilled workforce to invest in outside of London.
We know that we must inspire our young people to think about a career in digital and give them the skills and confidence to do it. We need to future-proof the tech talent pipeline - connecting education and industry by harnessing real role models and industry mentors and ensure that the system of post…
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