Saturday, 21 May 2022

Startup Stories: Ethical data trading and securing digital lives

posted by Total Telecom
Wednesday 05 January 22

With data at the heart of the modern business, privacy and cybersecurity have never been more important to both enterprises and consumers. But how can individuals ensure they stay in full control of their data in this increasingly digital environment?

Tell us about Praeferre  We help people and businesses to address concerns around data privacy and data sharing through enabling businesses to create informed consent management and offer incentives for the sharing of customer data. Through our one-of-a-kind SaaS platform, PRAEFERRE allows business to bring transparency in customer data management and helps individuals to take control of their data. Our ethical data trading framework help individuals to manage their digital life’s privacy preferences in a seamless manner and receive incentives for the commercial use of their information. So, the businesses in our platform manage their customers information with more confidence and can build a sustainable and loyal user base…

Tell us about Praeferre  We help people and businesses to address concerns around data privacy and data sharing through enabling businesses to create informed consent management and offer incentives for the sharing of customer data. Through our one-of-a-kind SaaS platform, PRAEFERRE allows business to bring transparency in customer data management and helps individuals to take control of their data. Our ethical data trading framework help individuals to manage their digital life’s privacy preferences in a seamless manner and receive incentives for the commercial use of their information. So, the businesses in our platform manage their customers information with more confidence and can build a sustainable and loyal user base…

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