Tuesday, 11 May 2021

CSPs’ digital channels have become more important than ever

A knowledge network article by Larry Goldman, Head of Network & Software Research, Analysys Mason
Thursday 06 August 20

"Many CSPs have found that digital channels and e-commerce support have become even more valuable because of the COVID-19 pandemic."

Communications service providers (CSPs) found that their investments in their online channels were a lot more important than they had expected following the COVID-19 outbreak and the resulting shutdown of physical stores. This comment provides some insight into how the pandemic changed CSPs’ handling of their online channels, and is predominantly based on a recent webinar chaired by Analysys Mason with participants from three CSPs and one vendor (all identified in the final paragraph). The online channel became a key tool for CSPs during the initial COVID-19 outbreak The online channel suddenly became the only channel that customers could use to do business with CSPs during the COVID…

Communications service providers (CSPs) found that their investments in their online channels were a lot more important than they had expected following the COVID-19 outbreak and the resulting shutdown of physical stores. This comment provides some insight into how the pandemic changed CSPs’ handling of their online channels, and is predominantly based on a recent webinar chaired by Analysys Mason with participants from three CSPs and one vendor (all identified in the final paragraph). The online channel became a key tool for CSPs during the initial COVID-19 outbreak The online channel suddenly became the only channel that customers could use to do business with CSPs during the COVID…

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