Monday, 25 January 2021

AT&T reprimanded for unclear ‘5G Evolution’ branding

by Harry Baldock, Total Telecom
Thursday 21 May 20

The company will be forced to drop this misleading branding following a ruling by the National Advertising Review Board (NARB)

AT&T has been advertising part of their network as ‘5G Evolution’ since December 2018, even going so far as to add a ‘5GE’ symbol in the corner of mobile devices when they are connected. For many, the branding has been very confusing, since the connection is, of course, not really 5G at all…

AT&T has been advertising part of their network as ‘5G Evolution’ since December 2018, even going so far as to add a ‘5GE’ symbol in the corner of mobile devices when they are connected. For many, the branding has been very confusing, since the connection is, of course, not really 5G at all…

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