Tuesday, 19 November 2019

Everything-as-a-Service: The next step in the evolution of the telco

By Chris Kelly, Total Telecom
Friday 06 September 19

This week, Total Telecom hopped across the Irish sea to sunny (honestly!) Dublin, to catch up with the guys from Openet ahead of their consumer survey release, which threw up some surprising but intriguing results for telcos in Europe

A quick flick through the agenda for next week's Carriers World event in London, will show you that telcos are desperately searching for ways to boost their bottom line, increase ARPUs and stop being just… well… telcos. The days of merely flogging voice, text and data bundles to the world and his wife are long gone, as service providers look to leverage their existing infrastructure to deliver a huge range of "Everything-as-a-Service" type products. New consumer research released this week, suggests that telcos are well placed to build on high levels of brand trust, as well as a genuine desire for digital services among their client base, to transform their business models. A new survey released by Openet this week, shows that 70 per cent of consumers believe that their mobile network provider is a "digital first" company, while 73 per cent said that they would be receptive to greater digital service offerings from their provider. Surprisingly, respondents to the survey held their mobile operator in higher regard than a host of digital native companies, including Spotify, eBay and Uber. In light of these findings, I met with Openet's CEO…

A quick flick through the agenda for next week's Carriers World event in London, will show you that telcos are desperately searching for ways to boost their bottom line, increase ARPUs and stop being just… well… telcos. The days of merely flogging voice, text and data bundles to the world and his wife are long gone, as service providers look to leverage their existing infrastructure to deliver a huge range of "Everything-as-a-Service" type products. New consumer research released this week, suggests that telcos are well placed to build on high levels of brand trust, as well as a genuine desire for digital services among their client base, to transform their business models. A new survey released by Openet this week, shows that 70 per cent of consumers believe that their mobile network provider is a "digital first" company, while 73 per cent said that they would be receptive to greater digital service offerings from their provider. Surprisingly, respondents to the survey held their mobile operator in higher regard than a host of digital native companies, including Spotify, eBay and Uber. In light of these findings, I met with Openet's CEO…

TT PREMIUM CONTENT

If you are a subscriber login here


To access premium content you need to upgrade your account. To find out more click here

Since you're here...

...the Telecoms industry is characterised by constant change and evolution. That's why it's crucial for telecoms professionals to keep up-to-date with what is happening. Join 35,000+ of your peers and sign up to our free newsletter service today, to be in the know about what is going on. PLUS, as a member you can submit your own press releases!

See all membership options

Please enable JavaScript to view the comments powered by Disqus.

Newsletter signup

Quickly get on board and up to date with the telecoms industry