Thursday, 24 October 2019

Ericsson: What can telcos learn from Metallica?

By Chris Kelly, Total Telecom
Thursday 04 July 19

Telcos must be prepared to reinvent and redefine themselves if they are to stay relevant in today's market – just like US rockers, Metallica

Service providers in the telecoms industry must put customer experience at the centre of their operations and regularly reconnect with their fanbase, just like US heavy metal pioneers Metallica, according to Ericsson. Since the release of their seminal album, Kill 'Em All…

Service providers in the telecoms industry must put customer experience at the centre of their operations and regularly reconnect with their fanbase, just like US heavy metal pioneers Metallica, according to Ericsson. Since the release of their seminal album, Kill 'Em All…

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