Wednesday, 26 June 2019

Amazon in Prime position to launch mobile services in the UK?

By Chris Kelly, Total Telecom
Wednesday 02 January 19

A new industry report has found that Amazon scored higher than any of the UK's current MNOs in terms of favourable brand recognition among consumers

New research suggests that US web giant Amazon could capture a quarter of the UK's mobile market, if it decided to launch its own brand of mobile network services in 2019.  Research conducted by Decision Technology (Dectech) showed that 25 per cent of UK consumers would opt for Amazon as their mobile network operator of choice…

New research suggests that US web giant Amazon could capture a quarter of the UK's mobile market, if it decided to launch its own brand of mobile network services in 2019.  Research conducted by Decision Technology (Dectech) showed that 25 per cent of UK consumers would opt for Amazon as their mobile network operator of choice…

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