Wednesday, 26 September 2018

Comcast turns to flexible mobile tariffs to defend against AT&T, Verizon content push

By Nick Wood, Total Telecom
Friday 07 April 17

U.S. cable giant says the success of its new service will be measured by its impact on its cable customer churn rate.

After what feels like decades of build-up, Comcast late on Thursday finally detailed plans to address the mobile market in a bid to fend off growing competition from the likes of AT&T and Verizon. Called Xfinity Mobile, the service runs on Verizon's 4G network, but aims to make extensive use of WiFi, with devices automatically connecting and authenticating on one of Comcast's 16 million public hotspots whenever the customer is range. Comcast was also one of the participants in the recently-concluded 600-MHz incentive auction; however, the assignment phase of the process is still ongoing, which prevents Comcast discussing any plans around using its own airwaves…

After what feels like decades of build-up, Comcast late on Thursday finally detailed plans to address the mobile market in a bid to fend off growing competition from the likes of AT&T and Verizon. Called Xfinity Mobile, the service runs on Verizon's 4G network, but aims to make extensive use of WiFi, with devices automatically connecting and authenticating on one of Comcast's 16 million public hotspots whenever the customer is range. Comcast was also one of the participants in the recently-concluded 600-MHz incentive auction; however, the assignment phase of the process is still ongoing, which prevents Comcast discussing any plans around using its own airwaves…

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