Wednesday, 23 August 2017

MWC 2017: Telefonica CEO has an Aura about him

By Nick Wood, Total Telecom in Barcelona
Tuesday 28 February 17

Spanish incumbent to use AI to give customers greater control over their experience.

Telefonica CEO José María Álvarez-Pallete this week detailed his plan to use artificial intelligence in order to put customers in control of their experience. Called Aura, it harvests information from the Spanish incumbent's networks…

Telefonica CEO José María Álvarez-Pallete this week detailed his plan to use artificial intelligence in order to put customers in control of their experience. Called Aura, it harvests information from the Spanish incumbent's networks…

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