Wednesday, 22 November 2017

Syniverse warns of dwindling consumer trust in mobile operators, brands

By Nick Wood, Total Telecom, in Barcelona
Tuesday 23 February 16

Vendor says it has never been easier to lose loyalty and miss out on the opportunity to meaningfully engage with customers.

Consumers are growing more wary of trusting mobile operators and brands with their personal data, heaping more pressure on industry players to be responsible custodians of private information. This is according to Syniverse, which surveyed 8,000 18-44 year-olds spread across eight countries…

Consumers are growing more wary of trusting mobile operators and brands with their personal data, heaping more pressure on industry players to be responsible custodians of private information. This is according to Syniverse, which surveyed 8,000 18-44 year-olds spread across eight countries…

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