Thursday, 23 November 2017

Re-architecting Infrastructure and Operations to Enable New Growth

A Knowledge Network Article by Huawei
Friday 05 February 16

User experience is critical to retaining users, attracting new users, and increasing their lifetime value. In the future, from the user's perspective, the difference between services offered by carriers as opposed to those offered by Internet companies will be negligible. In terms of experience, however, there will still be a massive gap.   Changing Mindsets: Operating Models Based on User Experience   We talk about user experience every day, but what exactly does user experience mean? It can be broken into two different types: the experience of using a service, and the experience of obtaining it. Making phone calls, sending text messages, and browsing the web are all experiences related to using a service. On the other hand, user experience while obtaining a service includes factors such as how a user found and purchased the service…

User experience is critical to retaining users, attracting new users, and increasing their lifetime value. In the future, from the user's perspective, the difference between services offered by carriers as opposed to those offered by Internet companies will be negligible. In terms of experience, however, there will still be a massive gap.   Changing Mindsets: Operating Models Based on User Experience   We talk about user experience every day, but what exactly does user experience mean? It can be broken into two different types: the experience of using a service, and the experience of obtaining it. Making phone calls, sending text messages, and browsing the web are all experiences related to using a service. On the other hand, user experience while obtaining a service includes factors such as how a user found and purchased the service…

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