Saturday, 15 December 2018

Ways of the dragon: doing business in China

By Mary Lennighan, Total Telecom
Wednesday 08 July 15

China Telecom Europe renews push to attract enterprise customers, as China's burgeoning middle class draws overseas interest.

The image of a dragon means different things to different cultures. In the West we tend to perceive the mythical animal as a threat, but the opposite is often true in China. If you are Chinese, "your dragon is actually a powerful ally," Jeremy Gordon, author and director of China Business Services said at a China Telecom-backed event in London this week that focused on the challenges and opportunities of doing business in China…

The image of a dragon means different things to different cultures. In the West we tend to perceive the mythical animal as a threat, but the opposite is often true in China. If you are Chinese, "your dragon is actually a powerful ally," Jeremy Gordon, author and director of China Business Services said at a China Telecom-backed event in London this week that focused on the challenges and opportunities of doing business in China…

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