Friday, 23 June 2017

Broadcast Content Delivery: Network Operators Must Respond to Increased Capacity Needs

A Knowledge Network Article by Ceri Tinine, Analysys Mason
Thursday 21 May 15

Operators need to determine how to manage and present hybrid models to their customers, in order to ensure a seamless user experience at the most efficient delivery cost. The broadcast industry is evolving rapidly. Key service developments include the consumer adoption and consumption of high-quality TV, the evolution of video standards (migration to HD and emergence of 4K), and the adoption of managed IPTV and of TV services over the Internet or over-the-top (OTT) services, both linear and non-linear. These developments all have significant additional traffic requirements that could have serious implications for the satisfactory working of all types of fixed and mobile networks used to deliver them. Broadcast network operators need to review the broadcast and compression standards used in order to keep up with demand for higher-resolution video format. Hybrid (broadcast and IP) delivery models can be used to provide more immediate solutions…

Operators need to determine how to manage and present hybrid models to their customers, in order to ensure a seamless user experience at the most efficient delivery cost. The broadcast industry is evolving rapidly. Key service developments include the consumer adoption and consumption of high-quality TV, the evolution of video standards (migration to HD and emergence of 4K), and the adoption of managed IPTV and of TV services over the Internet or over-the-top (OTT) services, both linear and non-linear. These developments all have significant additional traffic requirements that could have serious implications for the satisfactory working of all types of fixed and mobile networks used to deliver them. Broadcast network operators need to review the broadcast and compression standards used in order to keep up with demand for higher-resolution video format. Hybrid (broadcast and IP) delivery models can be used to provide more immediate solutions…

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