Sunday, 16 December 2018

Orange shapes new brand, aims to make €1bn from new services

By Mary Lennighan, Total Telecom, in Paris
Tuesday 17 March 15

Stephane Richard presents French telco's new five-year strategy; IoT, financial services, network investments and cost controls feature strongly.

Orange aims to generate €1 billion in revenues from new services in the Internet of Things (IoT) and financial services sectors, CEO Stephane Richard announced on Tuesday as he presented the telco's new five-year strategy at an event in Paris. The France-based operator detailed a number of key areas of focus for the period through 2020, including network investments in fixed and mobile, a converged services push and an ongoing focus on costs. It also demonstrated what it described as a redesign of its brand, that fortunately leaves the fundamentals unchanged. Diversification is one of the key tenets of Orange's five-year plan, dubbed Essentials 2020. It will focus particularly on connected objects and mobile financial services because in these areas it can generate synergies with its core connectivity and services assets…

Orange aims to generate €1 billion in revenues from new services in the Internet of Things (IoT) and financial services sectors, CEO Stephane Richard announced on Tuesday as he presented the telco's new five-year strategy at an event in Paris. The France-based operator detailed a number of key areas of focus for the period through 2020, including network investments in fixed and mobile, a converged services push and an ongoing focus on costs. It also demonstrated what it described as a redesign of its brand, that fortunately leaves the fundamentals unchanged. Diversification is one of the key tenets of Orange's five-year plan, dubbed Essentials 2020. It will focus particularly on connected objects and mobile financial services because in these areas it can generate synergies with its core connectivity and services assets…

TT PREMIUM CONTENT

If you are a subscriber login here


To access premium content you need to upgrade your account. To find out more click here

Since you're here...

...the Telecoms industry is characterised by constant change and evolution. That's why it's crucial for telecoms professionals to keep up-to-date with what is happening. Join 35,000+ of your peers and sign up to our free newsletter service today, to be in the know about what is going on. PLUS, as a member you can submit your own press releases!

See all membership options

Please enable JavaScript to view the comments powered by Disqus.

Newsletter signup

Quickly get on board and up to date with the telecoms industry