Tuesday, 19 June 2018

Vodacom DRC to roll out targeted mobile marketing

By Nick Wood, Total Telecom
Wednesday 11 June 14

Operator hopes to keep existing customers happy; taps Emagine International for contextual marketing, analytics and consultancy services.

Vodacom DRC is rolling out contextual marketing in a bid to cut churn and generate more revenue from existing customers. To do so, it has tapped analytics and marketing specialist Emagine International…

Vodacom DRC is rolling out contextual marketing in a bid to cut churn and generate more revenue from existing customers. To do so, it has tapped analytics and marketing specialist Emagine International…

TT PREMIUM CONTENT

If you are a subscriber login here


To access premium content you need to upgrade your account. To find out more click here

Since you're here...

...the Telecoms industry is characterised by constant change and evolution. That's why it's crucial for telecoms professionals to keep up-to-date with what is happening. Join 35,000+ of your peers and sign up to our free newsletter service today, to be in the know about what is going on. PLUS, as a member you can submit your own press releases!

See all membership options

Please enable JavaScript to view the comments powered by Disqus.

Newsletter signup

Quickly get on board and up to date with the telecoms industry