Saturday, 21 July 2018

US telcos still top brand rankings, but China Mobile pushing hard

By Mary Lennighan, Total Telecom
Tuesday 20 May 14

BT grows its brand value by 70% to take 11th place in Brand Finance's telecoms operator ranking thanks to BT Sport launch.

Verizon and AT&T remain the world's most valuable telecoms operator brands and both have seen strong growth in the past year, but telcos from other markets are also strengthening their brands, according to data published by Brand Finance on Tuesday…

Verizon and AT&T remain the world's most valuable telecoms operator brands and both have seen strong growth in the past year, but telcos from other markets are also strengthening their brands, according to data published by Brand Finance on Tuesday…

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