Sunday, 25 February 2018

Friday Review: Dish of the day

By Mary Lennighan, Total Telecom
Friday 19 April 13

Weighing up the pros and cons of Dish Network and Softbank's respective offers for Sprint.

It is easy to see why Dish Network wants to buy Sprint. As we reported on Monday when the U.S. satellite operator made its $25.5 billion bid for Sprint, a tie up between the country's third-largest pay TV provider and number three mobile operator finally enables Dish to make sense of the growth strategy it has been pursuing for the past few years, particularly with regard to the spectrum holdings it has built up. Taking control of Sprint essentially will enable Dish to provide a compelling quad-play offer and turn itself into a credible competitor in a market currently dominated by big players like AT&T, Verizon and Comcast. But the decision is not so clear cut for Sprint, which already has a sizeable takeover offer on the table from Japan's Softbank, albeit more than $5 billion smaller than Dish's bid. Certainly, Sprint would benefit from being a component part of a stronger market player with a more complete service offering…

It is easy to see why Dish Network wants to buy Sprint. As we reported on Monday when the U.S. satellite operator made its $25.5 billion bid for Sprint, a tie up between the country's third-largest pay TV provider and number three mobile operator finally enables Dish to make sense of the growth strategy it has been pursuing for the past few years, particularly with regard to the spectrum holdings it has built up. Taking control of Sprint essentially will enable Dish to provide a compelling quad-play offer and turn itself into a credible competitor in a market currently dominated by big players like AT&T, Verizon and Comcast. But the decision is not so clear cut for Sprint, which already has a sizeable takeover offer on the table from Japan's Softbank, albeit more than $5 billion smaller than Dish's bid. Certainly, Sprint would benefit from being a component part of a stronger market player with a more complete service offering…

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