Tuesday, 21 November 2017

Digital Realty publishes annual European data centre demand survey

Digital Realty
Monday 15 April 13

Digital Realty Trust, Inc., a leading global provider of data centre solutions, has released key findings from its annual study of the European data centre market. The research was conducted on behalf of Digital Realty by Campos Research & Analysis, an independent research firm. The survey of senior leadership at large corporations in Europe revealed the following data centre growth trends: • A strong majority of respondents, 88 percent, indicate that they will definitely or probably expand their data centres in either 2013 or 2014…

Digital Realty Trust, Inc., a leading global provider of data centre solutions, has released key findings from its annual study of the European data centre market. The research was conducted on behalf of Digital Realty by Campos Research & Analysis, an independent research firm.

The survey of senior leadership at large corporations in Europe revealed the following data centre growth trends:
• A strong majority of respondents, 88 percent, indicate that they will definitely or probably expand their data centres in either 2013 or 2014;
• 25 percent of respondents indicate that they will definitely expand in 2013, compared to 22 percent a year ago;
• The main reasons given for data centre expansion are, in order of importance, the need for security, disaster recovery, and power issues (the supply/reliability of power, and maintaining efficiency);
• The trend is towards slightly more compact data centres, with an average size requirement of 14,100 square feet (1,300 square metres), compared to 15,600 square feet (1,500 square metres) a year ago;
• Data centre planning revolves around two power concerns: the supply and reliability of power, and maintaining efficiency to minimize the power requirements of the data centre;
• Demand for new data centres is highest among businesses in the UK;
• Established business centres remain the most popular locations for situating a new data centre, with London (29 percent), Paris (24 percent) and Frankfurt (21 percent) the top choices.

Commenting on the Campos survey findings, Bernard Geoghegan, Digital Realty managing director, Europe, said, “Despite the influence of continuing economic uncertainty in Europe, demand for data centre space remains strong. It seems to suggest that adapting to these conditions and readying the organisations for a return of improved economic conditions can be well served through IT and the data centre. Security and disaster recovery requirements remain at the forefront, particularly in light of recent global events, so it is critical for suppliers to demonstrate a strong pedigree in being able to deliver appropriate solutions.”

The research report Multi-Tenant Datacenter Global Providers, published in November 2012 by 451 Research, a division of global analyst and data company The 451 Group, points to strong data centre growth trends in EMEA. According to 451 Research, the four-year compound annual growth rate (CAGR) for multi-tenant data centre revenue in EMEA through 2014 is expected to be 18percent.

The Campos survey respondents indicate a preference for locating new data centres in their own countries, however, they do not rule out North America and APAC as possible locations.
• For over two-thirds (68 percent) of respondents, the priority is to add facilities within their own country;
• Just under half of organisations surveyed (46 percent) intend to spread this expansion across at least two sites;
• The most important factors cited in choosing a data centre site were security and connectivity;
• London, Paris, Frankfurt and New York were mentioned often as potential sites; Chicago and the San Francisco Bay Area were mentioned occasionally; in APAC, Tokyo, Mumbai, Singapore and Hong Kong were mentioned.

For Further Information
A summary of the Campos Research & Analysis survey results can be found at the company’s Knowledge Center at www.digitalrealty.com via the “Thought Leadership” dropdown menu.

About the Methodology
Research was commissioned by Digital Realty and carried out independently by Campos. 201 respondents participated from large companies with annual revenues of at least €500M/£500M and/or at least 2,000 employees (for Ireland and Netherlands, €250M/£250M and/or at least 1,000 employees) and located in the UK, France, Germany, Netherlands, Spain or Ireland. Participants are responsible for managing a data centre, contract execution for or implementing a new data centre or expanding existing data centres within their organisation. The survey was conducted in January 2013.


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