Tuesday, 25 July 2017

Mobile location-based ad market worth €6.5bn by 2017

By Nick Wood, Total Telecom
Thursday 11 April 13

Berg Insight says growth of both indoor and outdoor location tech to spur CAGR of 65%.

Mobile location-based advertising (LBA) will be worth €6.5 billion globally by 2017, predicted Berg Insight on Thursday. According to the analyst firm, this represents a compound annual growth rate (CAGR) of 65% from 2012, when the market was worth &euro…

Mobile location-based advertising (LBA) will be worth €6.5 billion globally by 2017, predicted Berg Insight on Thursday. According to the analyst firm, this represents a compound annual growth rate (CAGR) of 65% from 2012, when the market was worth &euro…

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