Tuesday, 22 May 2018

Customer care is like landing a plane - EE

By Mary Lennighan, Total Telecom
Wednesday 14 November 12

U.K. mobile operator says keeping it simple is key to customer experience management, not complex tools and systems.

There are many customer experience-related solutions and tools available to telecoms operators today, but some believe that keeping end users happy is simpler than that. ″It's about getting the basics right,″ said Wayne Schutte, director of customer experience at U.K. mobile operator EE during a keynote address at the Total Telecom Customer Experience Summit in London on Wednesday…

There are many customer experience-related solutions and tools available to telecoms operators today, but some believe that keeping end users happy is simpler than that. ″It's about getting the basics right,″ said Wayne Schutte, director of customer experience at U.K. mobile operator EE during a keynote address at the Total Telecom Customer Experience Summit in London on Wednesday…

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