Tuesday, 20 November 2018

GSMA research reveals innovation is as strong as ever

GSM Association
Thursday 28 May 09

London, 28 May, 2009: Survey findings released today by the GSM Association reveal that an overwhelming majority of global mobile network operators, investors and technology vendors believe that the current economic malaise is actually driving innovation in the telecoms industry. The in-depth industry study, which surveyed the opinions of 200 senior executives working at MNOs, venture capitalists and mobile innovators around the globe, indicated that nearly 70 per cent of respondents believe that the increased need to prove a business case for new products and services during a downturn helps rather than hinders innovation…

London, 28 May, 2009: Survey findings released today by the GSM Association reveal that an overwhelming majority of global mobile network operators, investors and technology vendors believe that the current economic malaise is actually driving innovation in the telecoms industry.

The in-depth industry study, which surveyed the opinions of 200 senior executives working at MNOs, venture capitalists and mobile innovators around the globe, indicated that nearly 70 per cent of respondents believe that the increased need to prove a business case for new products and services during a downturn helps rather than hinders innovation.

Furthermore, 80 per cent of the industry strongly believe that maintaining levels of spend on research and development (R&D) is vital if mobile network operators are to benefit from the growth potential of new and innovative services.

The convergence of GSM and CDMA carriers behind the LTE standard is set to provide developers with an environment that helps take innovation to the next level, said 80 per cent of respondents.

Whilst many industry experts cite that innovation is coming primarily from emerging markets, the new study suggests that cellular powerhouses of North America and Asia will continue to flourish. Indeed, whilst 45 per cent of respondents suggested that the most innovative projects will come from high-growth emerging markets, such as India and China, 55 per cent believed that established markets would continue to innovate.

High-growth markets are clearly playing a more prominent role in the world of innovation. The increased level of competition from emerging markets is driving developed markets forward, proving that increased competition, wherever it comes from, can only ever have a positive effect.

“It was back in the summer of 2007 that the world’s media started talking and writing about an impending ’credit crunch’. The effects have been dramatic and far-reaching. There is, however, one group that thrives during times of hardship: innovators,” said Bill Gajda, Chief Commercial Officer at the GSMA. “Necessity, it seems, really is the mother of invention.”

This research comes hot on the heels of the GSMA announcement of the 10 Innovator nominee companies who entered into the 2010 Mobile Innovation Grand Prix - EMEA Tournament, along with a number of high-calibre industry executives who will speak at the upcoming GSMA Mobile Innovation EMEA Event, held as part of the HiTBarcelona World Innovation Summit, in Barcelona, Spain, 17–19 June, 2009.

The two overall winners at Mobile Innovation EMEA will be competing as finalists for the Mobile Innovation Grand Prix Cup as part of the GSMA’s Global Mobile Awards at the leading event for the mobile communications industry, the Mobile World Congress, in February 2010.

The Mobile Innovation ‘Grand Prix' was created by the GSMA as part of its Mobile Innovation initiative with the primary goal of showcasing promising entrepreneurs from small and medium-sized companies who are introducing innovative products and services. During the EMEA event, ten companies from around the world will compete in five categories, reviewed by a panel comprised of senior executives from mobile operators and venture capital firms.

The GSMA created the Mobile Innovation Market to help small and medium-sized companies developing innovative mobile products and services reach mobile operators, investors, and channel partners and bring innovation to consumers. The Market is designed to stimulate and showcase innovation around mobile services and better align innovators with the needs of the mobile industry and its customers.

The Mobile Innovation EMEA Event is the inaugural event in the 2009/10 Mobile Innovation event calendar, which is designed to connect entrepreneurs and developers of the most innovative products, services and technologies with operators, the investment community and vendors. The telecom track of HiTBarcelona is expected to attract over 300 senior executives, leaders, and speakers, representing all facets of the mobile innovation ecosystem.

For more information about the survey or Mobile Innovation EMEA email: MobileInnovation@the-CC-group.com


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