Wednesday 16 May 2012
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Industry Viewpoints - Media & Entertainment

Opinion pieces from key industry thought-leaders. To submit a pitch for this section, please email: newsdesk@totaltele.com. (The views expressed and conclusions drawn within these articles are not necessarily those of Total Telecom or any of its associated partners.)


15/08/11

Battle for the homescreen while on the go

'Today's consumers want more from an LBS app than simply mapping, directions and navigation…'

05/01/11

The business behind mobile video

'Consumers are unwilling to pay multiple times for the same content across devices.'

28/07/10

Reliable streaming media delivery

'Rigorous testing of all streaming media delivery chain components is required to ensure user QoE.'

07/06/10

Capitalising the content

'Mobile operators cannot afford to leave the content market unmanaged...'

05/10/09

Making social networks profitable in the mobile world

Social networks are in the spotlight, and mobile network operators can benefit from them.

02/03/09

The Internet 10 years on

Accelerated IPv6 uptake is a must if we are to avoid stifling Internet growth and innovation.

08/07/08

How telcos can succeed with IPTV

Addressable advertising gives telecoms operators an advantage over cable, satellite players, and could provide valuable revenue uplift.

28/08/07

Formula for bringing together mobile and Internet

Mobile operators are starting to offer fixed-rate data tariffs to drive mobile Internet usage, but cost is not the only issue to consider.

14/08/07

Mobile operators must implement innovative service models to win over IPTV customers

Providers need to offer packages tailored to customer needs; billing and settlement systems critical.

14/08/07

Consumer choice is the answer to revenue protection

Mobile operators could be doing more to secure revenue streams, including increasing payment options for content by offering an online solution.

05/06/07

Turning consumers into producers

For telecoms service providers to succeed with IPTV offers, they must understand consumer preferences.

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