People keep using the 'C' word.

Just over a month ago the Total Telecom team received an email noting the dates on which the office will be closed for the Christmas break.

That's right, in early June.

Then mid-summer came and went, and a kind-hearted soul pointed out to me that we are now closer to next Christmas than last. I may or may not have dropped to my knees wailing about the unstoppable march of time.

This week chipmaker Qualcomm picked up the baton. Speaking at a press and analyst event in London, Enrico Salvatori, president of Qualcomm Europe proclaimed that this year will bring a 4K Christmas.

"4K TVs are getting more and more traction into the market," he said.

A survey of electronics retailers in the U.K. and in Germany backed up that assertion. 78% predict growth in 4K television promotions in the run-up to Christmas. Indeed, high-profile marketing campaigns have already begun. Sony is heavily promoting its 4K TV at the football World Cup, for example. (I know, any excuse to use the 'F' word.)

Furthermore, 40% of those surveyed said they believe that the ability to capture 4K content on a mobile device will drive adoption of 4K TVs.

Qualcomm believes that too.

Camera technology on mobile phones is improving, Salvatori noted, predicting that there will be 1 billion-plus smartphones with 8-megapixel cameras – the minimum required to create 4K content – in 2017. "We are already passing the 600 million [mark] in 2014," he said. Improving display technology is also a key factor, he said.

There is one Qualcomm-powered, 4K-capable smartphone on the market at present, the Samsung Galaxy S5 Broadband LTE-A, which debuted in South Korea last month.

It's a Cat-6 smartphone, which amongst other things means it is capable of aggregating up to 40 MHz of mobile spectrum from different spectrum bands, a technique that will become increasingly important as mobile operators look to boost the capacity of their networks.

Take U.K. operator EE, for example. Speaking at the same event, Tom Bennett, director of network services at EE, confirmed that the telco is planning to move on from its Tech City