Android is coming to a screen near you, so you'd better up your game. Google is going to a lot of trouble to put all that lovely information on your TV, your wrist, and in your car. Is there enough going on in your life to justify the effort?
The big news from the company's annual I/O developer conference in San Francisco this week is that Google is extending its experiences to new form factors. Again. Sure, we've had smart TVs, Chromecast, and smartwatches in the past, but this time it's different. This time, it has launched a platform – Android Wear – and it really is going to take its ecosystem of Google Web services and third-party apps and put them on every screen in your house, in your car and on your person.
"Many of us are increasingly surrounded by a range of screens throughout the day - at home, at work, in the car, or even on our wrist," said Google on Wednesday. "So, we got to thinking: how do we invest more in our two popular, open platforms – Android and Chrome – to make it easier for you to easily and intuitively move from your phone, tablet, laptop to your TV, car or even your watch?"
This is going to put pressure on people to do something other than sit on the sofa, eat crisps, and occasionally scratch themselves. Judging by the promotional video for LG's first Android Wear smartwatch, called the G Watch, I need to take up surfing, join a cycling club, run through airports and inexplicably dance while queuing if I'm going to make the most of my connected lifestyle.
In the cold, calculating world of business – where Total Telecom spends the majority of its time – Google's I/O announcement might not be great news for hardware makers either.
"These companies cut each other's throats in smartphones, tablets, PCs and TVs to put the best hardware in the hand of the user. From this hardware it is Google that makes the real return as lower-priced but higher-quality hardware means more traffic generated and more data for