Tuesday, 06 December 2016

Friday Review: Charm offensive

By Mary Lennighan, Total Telecom
Friday 01 March 13

Mobile World Congress moves to a new home, but some things never change, including telecoms operators' opinions on regulatory regimes.

We all knew what the major talking point at this year's Mobile World Congress would be well before we even got on the plane to head out to Barcelona last weekend: the new venue. We suspected the Fira Gran Via would be better organised, more spacious (of course), and generally easier to get around than MWC's old home, the Fira de Montjuic. ″But will it have the charm of the old place?″ We were all asking. The answer was immediately obvious. No. Admittedly, my first impression was coloured by having to stand in the lengthy 'fast track' queue to pick up my badge for having committed the heinous crime of being organised enough to register in advance. It wouldn't have mattered too much, apart from the fact that the new venue is quite a way out of town and I was in a hurry to get to Huawei's press conference down by the water, which, incidentally, was in a very charming location indeed. Anyway... The new venue is a little offensive on the eye, but on balance, the feedback was positive. Navigation was straightforward, although the distances to be covered were greater. It was easier to get a space in the press room, even though certain journalists still insisted on the 'towel-on-the-sunbed' approach to saving seats…

We all knew what the major talking point at this year's Mobile World Congress would be well before we even got on the plane to head out to Barcelona last weekend: the new venue. We suspected the Fira Gran Via would be better organised, more spacious (of course), and generally easier to get around than MWC's old home, the Fira de Montjuic. ″But will it have the charm of the old place?″ We were all asking. The answer was immediately obvious. No. Admittedly, my first impression was coloured by having to stand in the lengthy 'fast track' queue to pick up my badge for having committed the heinous crime of being organised enough to register in advance. It wouldn't have mattered too much, apart from the fact that the new venue is quite a way out of town and I was in a hurry to get to Huawei's press conference down by the water, which, incidentally, was in a very charming location indeed. Anyway... The new venue is a little offensive on the eye, but on balance, the feedback was positive. Navigation was straightforward, although the distances to be covered were greater. It was easier to get a space in the press room, even though certain journalists still insisted on the 'towel-on-the-sunbed' approach to saving seats…

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